Business


General Business & Economics

60-Second Adventures in Economics (videos)
60-Second Adventures in Economics are a fast and fun way to acquaint yourself with a few of the fundamental ideas in economics. (2012)
Bitcoin’s Impacts on Climate and the Environment
Bitcoin’s rising popularity may make it impossible for the world to stave off the worst impacts of climate change, because the energy consumption of this cryptocurrency is enormous and its environmental implications are far-reaching. To understand Bitcoin’s environmental impacts, we first need to know what it is and how it works.
Bitcoin Mining
Bitcoin mining is an energy-intensive process with customized mining systems that compete to solve mathematical puzzles. Explains how bitcoin mining works, its economics and energy/environmental issues.
Cornell: Catherwood Library
The Martin P. Catherwood Library in Cornell University’s ILR School is the most comprehensive resource in North America on labor and employment.
EconLib: Library of Economics and Liberty
The Library of Economics and Liberty (Econlib) is dedicated to advancing the study of economics, markets, and liberty. It offers a unique combination of resources for students, teachers, researchers, and aficionados of economic thought.
Economics U$A: 21st Century Edition
A video instructional series on micro- and macroeconomics for college and high school classrooms and adult learners; 28 half-hour video programs; 28 audio programs; and website.
EdX: Free online courses in Economics
Take free economics courses from MIT, Harvard, and other top institutions worldwide.
EH.Net Encyclopedia
The EH.Net Encyclopedia of Economic and Business History is designed to provide students and laymen with high quality reference articles in the field.
Entrepreneur.com
Articles and information for entrepreneurs and small business owners.
The Federal Reserve
“The Federal Reserve, the central bank of the United States, was founded by Congress in 1913 to provide the nation with a safer, more flexible, and more stable monetary and financial system.”
The Financial Diet (videos)
The Financial Diet talks about personal finance in a way that doesn’t make you want to curl up in a ball and cry. Everything you wanted to know about money + living better, even for the total beginner.
The History of Consumer Credit in One Giant Infographic
In today’s infographic from Equifax, we look at the long history of consumer credit – everything from the earliest writings of antiquity to the modern credit boom that started in the 20th century. (Aug. 29, 2017)
History of Money from Ancient Times to the Present Day
Monetary history in context from the dawn of civilization to the beginning of the twenty first century…. Based on a 2016 book.
Inflation Calculator
Compare what an amount of money would worth for any two years from 1913 through 2019.
Junior Achievement USA
This site explores the fields of free enterprise, business, and the workforce.
Kutztown SBDC: Free Online Learning Programs
This is one of the largest collection of free, on-demand entrepreneurial training resources available in the United States.
Moody’s Analytics -Podcasts
Economic Data, Research, Advisory, Forecasting and Consumer Credit Risk Solutions from Moody’s Analytics.
Motley Fool
From data and analytics to insights and innovation, hear the latest conversations with Moody’s podcasts.
MSN: Money
Business news, investing, companies, markets, and more.
NFTs and the Environment
Even though NFTs themselves do not cause any environmental impact, their impact on our climate can be linked to how they are produced. … Keep reading to understand more about how NFT production consumes energy and learn what developers have done to reduce their impact on the environment.
Open Culture: Free Online Economics & Finance Courses
Get free Economics courses online from the world’s leading universities. You can download these audio & video courses straight to your computer or mp3 player.
Small Business Administration
The U.S. Small Business Administration (SBA) dedicates its energy and resources to providing support to small businesses and small-business owners across the nation.
World Bank
Articles, publications, research data, news, and more, including resources on trade.

Advertising

5 Psychological Tactics Marketers Use To Influence Consumer Behavior
In a quest to understand what drives consumers’ decisions, marketers have turned to psychology to understand what could make an impact.
14 Sneaky Retail Psychology Tricks That Make You Spend More
From supermarkets to fashion stores, shops employ clever retail psychology tricks designed to get you to spend more money. Stores are carefully engineered and every aspect of the design has a highly specific purpose – from the background music and product placement to the colours chosen.
15 Advertising Tricks You Didn’t Know You Were Falling For
Ad and industry experts reveal the psychology and technology advertisers use to trick you out of your hard-earned dollars.
The 21 Principles of Persuasion
After studying the most influential political, social, business and religious leaders, and trying countless techniques out myself, these are the 21 critical lessons I’ve identified to persuading people.
29 Psychological Tricks To Make You Buy More
This infographic and accompanying article provides some key examples of the ways that marketers are attempting to influence your subconscious mind.
30 advertisement design tips that turn heads
It’s the age-old way of announcing to the world ‘I have a product, this is what it does, and this is why you should buy it’. In more recent times, ads have gotten far more creative, to the point where we have pretty high expectations of them. But how do we meet those expectations?
AdAge
Online site for Advertising & Marketing Industry News. Current print issue downloable for free; older articles available with free registration.
Advt & Marketing Communications Tutorial
Advertising and Marketing Communications is an art and technique of developing and communicating messages to promote the products/services/ideas…. This tutorial is designed to provide theoretical knowledge on the aspects of modern advertising and marketing communications.
AdWeek
Online version of an industry magazine for the advertising industry.
The Different Types of Advertising Methods Available to You
Advertising has evolved into a vastly complex form of communication, with literally thousands of different ways for a business to get a message to the consumer. … Here are a few examples of what’s available for your media arsenal (Dec. 2020)
Hartman Center Digitized Collections
The “The Hartman Center for Sales, Advertising & Marketing History” includes a number of collections about the history of advertising. This includes Emergence of Advertising in America, with materials from between 1850 and 1920, Ad*Access, with U.S. and Canadian advertisements … dated between 1911 and 1955, AdViews, with television commercials from the 1950s through the 1980s, and more.
How product placements may soon be added to classic films
[W]hile previously the product had to actually, physically be there when the shots were filmed, the advertising industry is now turning to technology that can seamlessly insert computer-generated images
HubSpot: The Ultimate Guide to Advertising
From the printing press to pop-up ads, advertising has certainly changed with the times. Despite this, though, the need for advertising hasn’t changed, and neither have the techniques and best practices that make for quality advertising. That’s what we’ll cover in this guide.
The Psychology of Advertising
How to optimize the text, imagery, and layout of your ads.

Charity

AARP: Scams & Fraud
Large selection of links to articles about all sorts of scams to beware, including Holiday Scams and Charity Scams.
Best and Worst Charities for Your Donations
If you’re planning to make a charitable donation this holiday season, make sure you know more about the group than just the name it goes by. (Nov. 2019)
Charity donations, online fraud, and hoaxes: What to look out for
Want to donate to charities online but are worried about the plethora of scams out there? We explain the types of charity fraud and hoaxes to watch out for and provide tips for donating safely and securely. (Feb. 2019)
Charity Navigator
Charity Navigator, America’s premiere independent charity evaluator, works to advance a more efficient and responsive philanthropic marketplace by evaluating the financial health of America’s largest charities.
CharityWatch
CharityWatch is a nationally prominent charity watchdog service whose purpose is to help donors make informed giving decisions. Includes a handy list of Top-Rated Charities.
FTC: How to Donate Wisely and Avoid Charity Scams
Information from the Federal Trade Commission on smart giving, avoiding fraud, and knowing where your donation is spent.
Give.org: BBB Wise Giving Alliance
From here you can check out a business or charity, see charity reports and standards, make inquiries or complaints, use the resource library, and more. From the Better Business Bureau.
GuideStar
GuideStar provides information about the operations and finances of nonprofit organizations and has a special section with advice and guides for prospective donors.
How To Donate Money and Why You Should
This article siscusses ways of donating, precautions and warning signs to be sure the charity you’re donating to is legitimate, and other things to consider. (Jan. 2023)
The Twenty Worst Charities to Donate To
With millions of good Samaritans regularly donating a portion of their paycheck to good causes, charities are booming… unfortunately, not all of the money going into them is coming out the way we think. …here, in no particular order, we take a look at some of the worst charities. (March 2023)

Consumers and Shopping

Product Reviews
Consumer ReportsConsumerSearch.comEngadgetHonest Product ReviewsReviewed.comThe StrategistWirecutter
Annual Credit Report.com
AnnualCreditReport.com is the official site to help consumers to obtain their free credit report. By law, you may request one credit report from them for free each year. Further information at:

7 sophisticated shopping scams to watch for this holiday season
Where there’s money, there are hackers, scammers and thieves. The Internet is more dangerous than ever, and data breaches and attacks are at an all-time high. … Here are 7 popular, sophisticated scams spreading right now — along with what you need to know to keep your wallet safe. (Dec. 2019)
360 Degrees of Financial Literacy
360 Degrees of Financial Literacy is a FREE PROGRAM of the nation’s certified public accountants to help Americans understand their personal finances through every stage of life.
AARP: Have Happy – Not Scammy – Holidays
AARP: 5 Ways Cyberthieves Steal From Holiday Shoppers — And How to Stop Them?
Advice for everyone on ways to avoid scammers at the holidays and all year through.
Better Business Bureau
Guidance for consumers and business, product reports, how to file complaints, and statistics.  Information on everything from work at home schemes to complaint reports on businesses in your area.
CamelCamelCamel
Our free Amazon price tracker monitors millions of products and alerts you when prices drop, helping you decide when to buy.
Consumer Product Safety Commission
The U.S. Consumer Product Safety Commission is charged with protecting the public from unreasonable risks of injury or death from thousands of types of consumer products under the agency’s jurisdiction. Publishes guides and recall information for a wide variety of products and a list of current product Recalls.
Consumer Financial Protection Bureau
The Consumer Financial Protection Bureau is a U.S. government agency that makes sure banks, lenders, and other financial companies treat you fairly.
Consumer.gov
Information on managing money, on credit, loans, and debt, and on scams and identity theft.
Deceptive Design
Deceptive design patterns (also known as “dark patterns”) are tricks used in websites and apps that make you do things that you didn’t mean to, like buying or signing up for something. The purpose of this site is to spread awareness and to shame companies that use these patterns.
FTC: Consumer Information
From the U.S. Federal Trade Commission, a collection of documents in text and pdf format about a variety of consumer issues including advertising, e-commerce, identity theft, senior issues, and telemarketing among others.
GetHuman
Don’t wait on hold! Companies have more phone numbers, emails, and contact options than ever. GetHuman tracks the best ones.
Healthy Stuff Reports
Healthy Stuff’s mission is to research toxic chemicals found in everyday products.
Just Delete Me
A directory of direct links to delete your account from web services. This page lists a number of popular sites, ranks how easy or hard it is to remove your account, and offers steps for removal for many of the sites.
National Consumer Law Center
Information on consumer law.
NerdWallet: What to Buy Every Month of the Year
An overview of the best times to buy particular products every year.
New York State Division of Consumer Protection
Information and resources for New York State consumers.
What It Costs
Whether you want to know the price range of practical activities — such as removing a tree stump from your yard, having your teeth whitened or joining a gym – or are interested in our more unusual articles – such as the cost of climbing the Seven Summits… this site will tell you.

Identity Theft

10 Things to Do if Your Identity Is Stolen
Learn what it means when someone steals your identity, how to check if someone is using your Social Security number and what to do if your identity is stolen.
Beware These 8 Signs of Identity Theft
These red flags signal that your financial data or other personal information may have been breached.
FTC: Identity Theft
Links to information on protecting your identity, discovering identity theft, and specific types of identity theft.
FTC: Online Security
Understanding online privacy, how to protect your devices from hackers and threats, and how to avoid common online scams. Protecting your online privacy will help guard you against scammers and identity thieves online.
How to prevent identity theft (and: What to do if you’re the victim of identity theft)
Describes steps to take to prevent identity theft and what to do if you find you’re a victim.
How to Safeguard Your Social Security Number
Do you have to provide your SSN because it’s requested, and if not, how do you know which situations are optional? … Someone illegally using your number can access personal information and apply for and use credit in your name, creating a financial mess that you’re left to sort out.
Identity Theft.gov
IdentityTheft.gov is the federal government’s one-stop resource for identity theft victims. The site provides streamlined checklists and sample letters to guide you through the recovery process. Includes the Warning Signs of Identity Theft, what to do When Information Is Lost or Exposed, and further information.

Personal Finance

Benefits.gov
The official benefits website of the U.S. government, with information on over 1,000 benefit and assistance programs.
Bond, Savings Bond video
Short introduction to savings bonds and how they work.
CNN – Money Essentials
Information on how to set priorities, budgeting, banking, investing, saving for retirement, purchase of costly items such as home and car, and much more.
Coursera: Create a Budget with Google Sheets
Free class (aprox. 1 hour) to learn the basics of creating and using Google Sheets for budgeting.
Financial Football
Ready to give your brain a workout? … Financial Football, a fast-paced, interactive game that engages students while teaching them money management skills. Teams compete by answering finance questions to earn yardage and score touchdowns.
Investopedia: The Ultimate Guide to Financial Literacy
Banking, budgeting, saving, credit, debt, and investing are the pillars that support most of the financial decisions that we’ll make in our lives. At Investopedia, we have more than 30,000 articles, terms, Frequently Asked Questions (FAQs), and videos that explore these topics.
Many college students with credit cards have debt, survey says
This article discusses the causes of credit card debt among college students and how to deal with it. It also emphasizes that [w]ith proper knowledge, student credit cards can be a helpful tool to build credit
Money Geek
Everyone has to solve basic financial dilemmas in their life, no matter how much money they have.
We’ve got the answers to your common questions to help you.
Motley Fool
Click on the ‘Personal Finance’ tab for articles and information on how to make more, save more, spend smarter, and keep more of what you earn. Topics include: Saving & Spending, Credit & Debt, Home & Real Estate, Death & Taxes, IRAs, and Mint Personal Finance.
MSN: Money: Personal Finance
Articles on investing, taxes, banking, financial planning, and more.
Pathway to Financial Success
Pathway to Financial Success empowers you to take control of your financial future. Explore the self-paced online modules and other tools to equip you to make sound financial decisions to meet your life goals.
Personal Finance for High School Students (video)
This video from the Practical Personal Finance channel hits the highlights about budgets, insurance, interest, taxes, and credit scores.
Practical Money Skills
With sections for teachers, parents, students, and consumers, and topics ranging from budgeting to credit cards to shopping to identity theft, this site has something for everyone.
Taxes
WikiHow: Managing Your Money
Articles from WikiHow on various aspects of personal finance, budgeting, managing debt, savings, and related topics.
Yahoo! Money
Articles, tools, and how-to guides. Topics include: News, Career, Planning, Consumers, Travel, Investing, and Retirement.

Stocks & Investing

Stock Exchanges:
NASDAQNYSEGlobal Market IndicesMajor World Market IndicesMarketWatch


Annual Report Gallery
Our Free Service allows users to review an annual report in an easy and convenient manner.
The Balance: Stocks
Articles and links about stocks and investing.
BigCharts: Stock Charts, Screeners, Interactive Charting and Research Tools
Enter a company’s stock symbol to see news, stock quotes, or a variety of current and historical charts covering periods from 1 day to 1 decade.
Bloomberg.com
Stocks, business news, quotes, investment advice.
CNN: Markets
Up-to-date stock market data coverage from CNN. Get the latest updates on US markets, world markets, stock quotes, crypto, commodities and currencies.
Fortune
Business magazine with news, commentary, company information and rankings. (Some features require a paid subscription to access.)
Gale: Business Insights: Essentials
Detailed company and industry profiles including SWOT reports, market share reports, and financial reports. (SCC students; check with librarian for password.)
InvestFAQ
A collection of Frequently Asked Questions and answers about investments and personal finance, including stocks, bonds, options, discount brokers, information sources, retirement plans, life insurance, etc.
Investopedia
Dictionary, simulator, research, free tools, articles on Getting to Know the Stock Exchangest, How to Pick Your Investments, and more.
MorningStar
News, articles, stock market reports.
Motley Fool
Business news, investing information, stock quotes, and an extensive set of tutorials about personal finance and investing.
MSN: Markets
Stock quotes, portfolio manager, financial news, articles, and more.
NY Times: Business
Business news and market information, including stock quotes.
Reuters
Business news, quotes, portfolio tracker.
S&P Dow Jones Indices
Information on Dow Jones averages and indexes.
Yahoo! Finance
Stock quotes, business news, personal finance, industry information, and more.
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